In this section you will graphically show the data you have collected to investigate your key question. To maximise your marks here you need to:
- Use iCt
- Use at least six different, but appropriate techniques for the data being presented.
- Use at least two methods that are deemed to be "complex".
- Describe what each data set shows (identify patterns, trends and relationships)
- Suggest why the data shows what it does... this shuld be related to the question you are investigating/hypotheses.
To support you in the achievement of the first three of the above, the Planning Sheet suggest what types of data presentation to use for each data set... If you follow these suggestions, you will have at least six different methods, use iCt and include at least two "complex" approaches. See HERE for guidance table.
To produce your graphs, be prepared to extract and manipulate your data from the core spreadsheet.
The graphs produced will need to be copied from their source spread sheet and pasted into your report. You are advised to insert them as "Drawings" so that they can be edited at a later date if necessary.
If you are presenting using maps, use the google maps software where you can produce maps to your own specifications which can then be screen-grabbed to paste into your report (again as drawings). Remember that your original transect/sample points map can have layers added to it to represent data and that layers can be switched on and off so that screen-grabs only include relevant information.
Below is an example of how data presentation can be described and interpretted... You are advised to describe each graph/presentation as you do it and offer , at least, ideas for its interpretatio. This way, the data you have used will be fresh in your mind when you are making your description/interpetation.
Example data presentation, description and interpretation:
In this presentation method, the environmental scores collected by a group are presented as Bar Graphs (simple technique). These are then located against their appropriate transects on a map... by "layering" data presentation onto a map, the technique becomes "complex". To achieve the presentation, a screen shot of the base map is taken, copied into a "drawing" and trimmed to remove unwanted elements and then each graph is then coped and pasted into the drawing too.
Environmental Scores Data Presentation.
Describing what the data shows:
Overall - the bars show that, in general, the highest environmental scores were recorded nearer to the centre of the survey area (ie close to the Statue of Queen Victoria). For two streets/transects... the lowest values were at the greatest distance from the centre (ie Castle Hill, Royal Shopping Mall), for the remainder, though, the environmental scores dropped lowest prior to the end of the transect and then increased again (Peascod St,, High St, and Thames St). To improve this description, I would add some actual values fro the graphs i.e. data.
Interpretation:
The high scores at the centre reflect the interesting quality of the environments, their cleanliness and aesthetic appeal. It is possible, too, that the services and care in these places contributed to a positive perception about the areas. These factors might have been sufficient to counteract the negative effects of high numbers of people and noise to give overall high ratings. This can be explained by the fact that the central areas, as expected, constitute the Honey Pot Site for the Town being located adjacent to the Castle and the place where such things as the changing of the Guard can be witnessed. As such, this is where most tourists are likely to go at some point in their visit.
Because of this attractiveness to tourists, this is also the place that has a high proportion of services for visitors and which, to ensure high levels of visitor satisfaction, is well maintained to remove litter, provide attractive displays eg flowers in hanging baskets (see abve right) and other services such as information boards.
From this data, we can suggest that the high number of tourists at the central locations have a positive environmental impact in so far as they stimulate efforts by the Town to ensure an attractive environment. This is corroborated by the pedestrian counts (see later presentation) which demonstrate the high numbers of visitors to these parts of Windsor. One can futher draw the conclusion that there is a strong economic impact (benefit) from tourism at the honeypot area as it supports an array of small shops selling refreshments and souvenirs, but that these in turn help to make the area attractive by providing services and interesting due to their variety. Thus there is a complex interrelationship between environment, visitor satisfaction and economy of the area.
From the interpretation above... you can see that it might be logical to then move onto presenting, describing and interpreting the pedestrian counts... or the Tourism Dependency of businesses :)
To produce your graphs, be prepared to extract and manipulate your data from the core spreadsheet.
The graphs produced will need to be copied from their source spread sheet and pasted into your report. You are advised to insert them as "Drawings" so that they can be edited at a later date if necessary.
If you are presenting using maps, use the google maps software where you can produce maps to your own specifications which can then be screen-grabbed to paste into your report (again as drawings). Remember that your original transect/sample points map can have layers added to it to represent data and that layers can be switched on and off so that screen-grabs only include relevant information.
Below is an example of how data presentation can be described and interpretted... You are advised to describe each graph/presentation as you do it and offer , at least, ideas for its interpretatio. This way, the data you have used will be fresh in your mind when you are making your description/interpetation.
Example data presentation, description and interpretation:
In this presentation method, the environmental scores collected by a group are presented as Bar Graphs (simple technique). These are then located against their appropriate transects on a map... by "layering" data presentation onto a map, the technique becomes "complex". To achieve the presentation, a screen shot of the base map is taken, copied into a "drawing" and trimmed to remove unwanted elements and then each graph is then coped and pasted into the drawing too.
Environmental Scores Data Presentation.
Describing what the data shows:
Overall - the bars show that, in general, the highest environmental scores were recorded nearer to the centre of the survey area (ie close to the Statue of Queen Victoria). For two streets/transects... the lowest values were at the greatest distance from the centre (ie Castle Hill, Royal Shopping Mall), for the remainder, though, the environmental scores dropped lowest prior to the end of the transect and then increased again (Peascod St,, High St, and Thames St). To improve this description, I would add some actual values fro the graphs i.e. data.
Interpretation:
 |
| Floral display at the study area centre |
Because of this attractiveness to tourists, this is also the place that has a high proportion of services for visitors and which, to ensure high levels of visitor satisfaction, is well maintained to remove litter, provide attractive displays eg flowers in hanging baskets (see abve right) and other services such as information boards.
From this data, we can suggest that the high number of tourists at the central locations have a positive environmental impact in so far as they stimulate efforts by the Town to ensure an attractive environment. This is corroborated by the pedestrian counts (see later presentation) which demonstrate the high numbers of visitors to these parts of Windsor. One can futher draw the conclusion that there is a strong economic impact (benefit) from tourism at the honeypot area as it supports an array of small shops selling refreshments and souvenirs, but that these in turn help to make the area attractive by providing services and interesting due to their variety. Thus there is a complex interrelationship between environment, visitor satisfaction and economy of the area.
From the interpretation above... you can see that it might be logical to then move onto presenting, describing and interpreting the pedestrian counts... or the Tourism Dependency of businesses :)
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